Bradford West Gwillimbury (BWG) is gearing up for its annual Carrot Fest on August 15-16, 2025, a celebration of the region’s rich agricultural heritage. This year’s event holds special significance as it commemorates the 100th anniversary of the Holland Marsh, Canada’s iconic vegetable-growing region. The Holland Marsh Growers’ Association (HMGA) will distribute free bags of locally grown carrots, honoring a legacy that once supplied 70% of Canada’s carrots.
Festival Highlights & Economic Impact
- Record-Breaking Participation
- 50,000+ attendees expected (matching previous years)
- 150+ vendors (40 non-local, down from 50 in 2024; local vendors increased)
- Two music stages, kids’ zone, and food trucks
- Century of Farming Excellence
- Holland Marsh remains a key supplier of Ontario-grown carrots, onions, and lettuce
- Contributes $1 million annually to the local economy during Carrot Fest
- Logistics & Accessibility
- Road closures: Holland, Barrie, and Simcoe Roads shut for festivities
- Free parking: Available at municipal lots, library, and GO station
Why Carrot Fest Matters for Agriculture
- Showcases sustainable farming: Holland Marsh’s muck soil yields high-quality produce
- Supports local growers: HMGA promotes farm-to-fork awareness
- Encourages agritourism: Draws visitors to Ontario’s “Salad Bowl”
Looking Ahead: The Future of Holland Marsh
While carrot production has diversified since its 1970s peak, the region remains vital for:
✓ High-efficiency vegetable farming
✓ Innovative irrigation techniques
✓ Agricultural education & community engagement
A Festival Rooted in Farming
Carrot Fest isn’t just a celebration—it’s a testament to a century of agricultural resilience. As Bradford honors its past, the event also plants seeds for future growth in sustainable farming and local food systems.
