• Latest
  • Trending
Cultivating Partnerships: How Agritourism and ESG Strategy Can Build New Markets for Farmers

Cultivating Partnerships: How Agritourism and ESG Strategy Can Build New Markets for Farmers

October 7, 2025
Kazakhstan’s Bold Bet on Bulbs & Spuds: Decoding a Domestic Demand Surge

Kazakhstan’s Bold Bet on Bulbs & Spuds: Decoding a Domestic Demand Surge

October 30, 2025
From Field to Fortune: How Niger’s Women Are Tackling a 60% Post-Harvest Loss in the Onion Sector

From Field to Fortune: How Niger’s Women Are Tackling a 60% Post-Harvest Loss in the Onion Sector

October 29, 2025
Beyond the Harvest: How Saturated Soils are Squeezing Profit from Root Crops

Beyond the Harvest: How Saturated Soils are Squeezing Profit from Root Crops

October 28, 2025
Mogilev’s Bounty: A Case Study in Maximizing Root Vegetable Yields Through Technology and Coordination

Mogilev’s Bounty: A Case Study in Maximizing Root Vegetable Yields Through Technology and Coordination

October 26, 2025
Carrots Cross Borders: How Russian Exports Meet International Phytosanitary Standards

Carrots Cross Borders: How Russian Exports Meet International Phytosanitary Standards

October 25, 2025
Ulyanovsk’s Agricultural Pivot: Reading the Signals Behind a 30% Drop in Sugar Beet

Ulyanovsk’s Agricultural Pivot: Reading the Signals Behind a 30% Drop in Sugar Beet

October 24, 2025
The Siberian Sugar Fortress: Efficiency, Import Substitution, and the Pain of Progress in Altai Krai

The Siberian Sugar Fortress: Efficiency, Import Substitution, and the Pain of Progress in Altai Krai

October 23, 2025
Mordovia’s Sugar Beet Surge: A Blueprint for Breaking Yield Barriers

Mordovia’s Sugar Beet Surge: A Blueprint for Breaking Yield Barriers

October 22, 2025
The Tyumen Model: Record Yields and Strategic Storage in a Volatile Global Food Market

The Tyumen Model: Record Yields and Strategic Storage in a Volatile Global Food Market

October 21, 2025
Beyond the Harvest: How Tatarstan’s Beet Success Fuels a Global Sugar Reckoning

Beyond the Harvest: How Tatarstan’s Beet Success Fuels a Global Sugar Reckoning

October 20, 2025
Beyond Beta-Carotene: How Specific Carrot Cultivars and Agronomic Practices Can Potentially Reduce Cancer Risk

Beyond Beta-Carotene: How Specific Carrot Cultivars and Agronomic Practices Can Potentially Reduce Cancer Risk

October 19, 2025
Challenging the Norm: A Profitable Case for Rainfed Carrot Production in Western Ukraine

Challenging the Norm: A Profitable Case for Rainfed Carrot Production in Western Ukraine

October 18, 2025
  • Company
Thursday, October 30, 2025
Vegetables News
  • NEWS
    Kazakhstan’s Bold Bet on Bulbs & Spuds: Decoding a Domestic Demand Surge

    Kazakhstan’s Bold Bet on Bulbs & Spuds: Decoding a Domestic Demand Surge

    From Field to Fortune: How Niger’s Women Are Tackling a 60% Post-Harvest Loss in the Onion Sector

    From Field to Fortune: How Niger’s Women Are Tackling a 60% Post-Harvest Loss in the Onion Sector

    Beyond the Harvest: How Saturated Soils are Squeezing Profit from Root Crops

    Beyond the Harvest: How Saturated Soils are Squeezing Profit from Root Crops

    Mogilev’s Bounty: A Case Study in Maximizing Root Vegetable Yields Through Technology and Coordination

    Mogilev’s Bounty: A Case Study in Maximizing Root Vegetable Yields Through Technology and Coordination

    Carrots Cross Borders: How Russian Exports Meet International Phytosanitary Standards

    Carrots Cross Borders: How Russian Exports Meet International Phytosanitary Standards

    Ulyanovsk’s Agricultural Pivot: Reading the Signals Behind a 30% Drop in Sugar Beet

    Ulyanovsk’s Agricultural Pivot: Reading the Signals Behind a 30% Drop in Sugar Beet

    The Siberian Sugar Fortress: Efficiency, Import Substitution, and the Pain of Progress in Altai Krai

    The Siberian Sugar Fortress: Efficiency, Import Substitution, and the Pain of Progress in Altai Krai

    Mordovia’s Sugar Beet Surge: A Blueprint for Breaking Yield Barriers

    Mordovia’s Sugar Beet Surge: A Blueprint for Breaking Yield Barriers

    The Tyumen Model: Record Yields and Strategic Storage in a Volatile Global Food Market

    The Tyumen Model: Record Yields and Strategic Storage in a Volatile Global Food Market

  • AGROTECHNOLOGY
    • All
    • Climate
    • Crop protection
    • digital (smart)
    • dron
    • Fertilizer
    • Research
    • weed
    Sowing Certainty, Reaping Risk: The High Stakes of Seed Integrity and Genetic Purity

    Sowing Certainty, Reaping Risk: The High Stakes of Seed Integrity and Genetic Purity

    The Double Blow: Analyzing the Systemic Risks Behind a Pumpkin Crop Collapse

    The Double Blow: Analyzing the Systemic Risks Behind a Pumpkin Crop Collapse

    The Water Spinach Specialist: A Blueprint for High-Value Specialty Crops and Cooperative Success

    The Water Spinach Specialist: A Blueprint for High-Value Specialty Crops and Cooperative Success

    Weathering the Storm: How Vietnamese Farmers and Traders Collaborate to Stabilize the Greens Market

    Weathering the Storm: How Vietnamese Farmers and Traders Collaborate to Stabilize the Greens Market

    Stavropol’s Borscht Belt: High-Yield Vegetable Harvest Reaches One-Third Completion

    Stavropol’s Borscht Belt: High-Yield Vegetable Harvest Reaches One-Third Completion

    Yakutia Defies the Odds: Harvest Data Reveals a Surge in Arctic Agriculture

    Yakutia Defies the Odds: Harvest Data Reveals a Surge in Arctic Agriculture

    Beyond the Subsidy: Unlocking True Productivity Gains in Ugandan Agriculture

    Beyond the Subsidy: Unlocking True Productivity Gains in Ugandan Agriculture

    A Double-Edged Sword: Soaring Chinese Cabbage Imports into Zabaykalsky Bring Heightened Biosecurity Risks

    A Double-Edged Sword: Soaring Chinese Cabbage Imports into Zabaykalsky Bring Heightened Biosecurity Risks

    Beyond the Field: How Cooperative-Led Education is Revolutionizing Garlic and Onion Production

    Beyond the Field: How Cooperative-Led Education is Revolutionizing Garlic and Onion Production

  • IRRIGATION
  • SEED PRODUCTION
    • Vegetables
    • Fruit
  • PROCESSING
No Result
View All Result
  • NEWS
    Kazakhstan’s Bold Bet on Bulbs & Spuds: Decoding a Domestic Demand Surge

    Kazakhstan’s Bold Bet on Bulbs & Spuds: Decoding a Domestic Demand Surge

    From Field to Fortune: How Niger’s Women Are Tackling a 60% Post-Harvest Loss in the Onion Sector

    From Field to Fortune: How Niger’s Women Are Tackling a 60% Post-Harvest Loss in the Onion Sector

    Beyond the Harvest: How Saturated Soils are Squeezing Profit from Root Crops

    Beyond the Harvest: How Saturated Soils are Squeezing Profit from Root Crops

    Mogilev’s Bounty: A Case Study in Maximizing Root Vegetable Yields Through Technology and Coordination

    Mogilev’s Bounty: A Case Study in Maximizing Root Vegetable Yields Through Technology and Coordination

    Carrots Cross Borders: How Russian Exports Meet International Phytosanitary Standards

    Carrots Cross Borders: How Russian Exports Meet International Phytosanitary Standards

    Ulyanovsk’s Agricultural Pivot: Reading the Signals Behind a 30% Drop in Sugar Beet

    Ulyanovsk’s Agricultural Pivot: Reading the Signals Behind a 30% Drop in Sugar Beet

    The Siberian Sugar Fortress: Efficiency, Import Substitution, and the Pain of Progress in Altai Krai

    The Siberian Sugar Fortress: Efficiency, Import Substitution, and the Pain of Progress in Altai Krai

    Mordovia’s Sugar Beet Surge: A Blueprint for Breaking Yield Barriers

    Mordovia’s Sugar Beet Surge: A Blueprint for Breaking Yield Barriers

    The Tyumen Model: Record Yields and Strategic Storage in a Volatile Global Food Market

    The Tyumen Model: Record Yields and Strategic Storage in a Volatile Global Food Market

  • AGROTECHNOLOGY
    • All
    • Climate
    • Crop protection
    • digital (smart)
    • dron
    • Fertilizer
    • Research
    • weed
    Sowing Certainty, Reaping Risk: The High Stakes of Seed Integrity and Genetic Purity

    Sowing Certainty, Reaping Risk: The High Stakes of Seed Integrity and Genetic Purity

    The Double Blow: Analyzing the Systemic Risks Behind a Pumpkin Crop Collapse

    The Double Blow: Analyzing the Systemic Risks Behind a Pumpkin Crop Collapse

    The Water Spinach Specialist: A Blueprint for High-Value Specialty Crops and Cooperative Success

    The Water Spinach Specialist: A Blueprint for High-Value Specialty Crops and Cooperative Success

    Weathering the Storm: How Vietnamese Farmers and Traders Collaborate to Stabilize the Greens Market

    Weathering the Storm: How Vietnamese Farmers and Traders Collaborate to Stabilize the Greens Market

    Stavropol’s Borscht Belt: High-Yield Vegetable Harvest Reaches One-Third Completion

    Stavropol’s Borscht Belt: High-Yield Vegetable Harvest Reaches One-Third Completion

    Yakutia Defies the Odds: Harvest Data Reveals a Surge in Arctic Agriculture

    Yakutia Defies the Odds: Harvest Data Reveals a Surge in Arctic Agriculture

    Beyond the Subsidy: Unlocking True Productivity Gains in Ugandan Agriculture

    Beyond the Subsidy: Unlocking True Productivity Gains in Ugandan Agriculture

    A Double-Edged Sword: Soaring Chinese Cabbage Imports into Zabaykalsky Bring Heightened Biosecurity Risks

    A Double-Edged Sword: Soaring Chinese Cabbage Imports into Zabaykalsky Bring Heightened Biosecurity Risks

    Beyond the Field: How Cooperative-Led Education is Revolutionizing Garlic and Onion Production

    Beyond the Field: How Cooperative-Led Education is Revolutionizing Garlic and Onion Production

  • IRRIGATION
  • SEED PRODUCTION
    • Vegetables
    • Fruit
  • PROCESSING
No Result
View All Result
Vegetables News
Home News

Cultivating Partnerships: How Agritourism and ESG Strategy Can Build New Markets for Farmers

by Tatyana Ivanovich
October 7, 2025
in News
0
Cultivating Partnerships: How Agritourism and ESG Strategy Can Build New Markets for Farmers

In a strategic move that benefits both local agriculture and the tourism sector, Ireland Resort on Anmyeondo Island has launched a month-long “Autumn Pumpkin Sweet Potato Sales” event. This initiative, running throughout October, directly sources a local specialty—pumpkin sweet potatoes—from area farms for sale and sampling at the resort. For farmers, agronomists, and farm owners, this partnership offers a compelling blueprint for how to create premium, stable markets by integrating local produce into the tourism and hospitality experience.

The core of this model is a direct procurement channel that bypasses traditional, often volatile, supply chains. By purchasing directly from Anmyeondo farmers, the resort ensures that a greater share of the consumer dollar reaches the producer. This practice is a tangible application of ESG (Environmental, Social, and Governance) principles, specifically the ‘Social’ component, which focuses on supporting local communities. The resort is not merely buying a commodity; it is investing in the regional agricultural identity, promoting the “Anmyeondo specialty” as a key part of the guest experience. This aligns with global trends; a 2023 report by the World Travel & Tourism Council (WTTC) highlights that travelers are increasingly seeking authentic, local experiences, with a growing demand for locally sourced food in hospitality settings.

Furthermore, the resort enhances the value of the raw product through experiential marketing. The free tasting events of roasted sweet potatoes in the resort’s lobby and plaza, especially during the peak travel period of the Chuseok holiday, serve as a powerful promotional tool. This “try before you buy” approach introduces the high-quality product to a captive audience of potential customers from across the country, effectively building brand recognition for Anmyeondo pumpkin sweet potatoes. This strategy of creating an “experience” around a local product is a proven method for building consumer loyalty and justifying a premium price point.

This is part of a broader, long-term strategy by the resort, which also sells other local products like salt, seaweed, and honey ginger syrup. This establishes a sustainable “shared growth model” that moves beyond one-off transactions. For agricultural engineers and scientists, this underscores the importance of producing not just high-yielding crops, but also high-quality, consistent, and unique varieties that can become regional trademarks and command a place in such value-added markets.

The Ireland Resort case study provides a clear and replicable strategy for strengthening agricultural livelihoods. It demonstrates that the future of farm profitability often lies in strategic partnerships beyond the farm gate. For farmers and cooperatives, the lesson is to proactively engage with local tourism boards, hotels, and resorts to create direct sales channels. For resort owners and agricultural policymakers, it shows that investing in local food procurement is not just corporate social responsibility—it is a smart business strategy that enhances the guest experience, supports the regional economy, and builds a resilient, distinctive brand. By fostering such synergies, the agricultural and tourism sectors can grow together, creating a more sustainable and prosperous future for rural communities.


Tags: agritourismDirect-to-ConsumerESG Strategyexperiential agricultureFarm-Resort PartnershipLocal Food ProcurementRegional BrandingShared GrowthSupply Chain ShorteningValue-Added Marketing
Previous Post

Strategic Subsidy to Value-Added: A Blueprint for Stabilizing Specialty Crop Income

Next Post

The Economics of Enchantment: Designing High-Value Agritourism Pumpkin Events

Next Post
The Economics of Enchantment: Designing High-Value Agritourism Pumpkin Events

The Economics of Enchantment: Designing High-Value Agritourism Pumpkin Events

  • Home
  • Privacy Policy
  • Privacy Policy of vegetables.news app

© 2020-2024 VEGETABLES NEWS

No Result
View All Result
  • NEWS
  • AGROTECHNOLOGY
  • IRRIGATION
  • SEED PRODUCTION
    • Vegetables
    • Fruit
  • PROCESSING

© 2020-2024 VEGETABLES NEWS