Fresh Farms of America has established the first farm under the brand name, located in Las Vegas, Nevada. The local operation is named Vegas Fresh Farms, and is on track to serve and sell its first customers with locally grown, fresh-harvested daily produce in the market of Las Vegas, starting January 2018.
The Fresh Farms of America brand utilizes the propriety vertical aeroponic equipment from leading R&D and equipment manufacturer Indoor Farms of America, which is headquartered in Las Vegas.
“This new brand of indoor farm operation represents the best in the industry for farm performance, using any metric,” said David Martin, CEO of Indoor Farms of America. “Over the next month, we will announce multiple new locations of farms operating under the Fresh Farms of America brand. This brand will quickly become the leading brand of fresh, locally grown produce, accessible by consumers in markets across the U.S. and Canada.”
“Consumers want to know where their food is coming from, they want to know it is the best they can serve their families in terms of purity and nutrition, and the Fresh Farms of America brand exemplifies that,” said Martin. “Our produce is grown with no pesticides, no herbicides, is Non-GMO, and is quite frankly, beyond organic.”
“Chefs from the best restaurants in Las Vegas continually visit the farm at Indoor Farms of America and say how excellent the produce tastes, how the aroma of our herbs is beyond comparison, and how the texture and structure of the plants is simply superior, and how they appreciate the wide variety of fresh produce we can grow. We think the U.S. consumer will really enjoy having this level of quality, and at prices that are more competitive than organic at this time.”
Ron Evans, president of Indoor Farms of America, said, “The owners of this local Las Vegas farm are committed to making this a world class operation, which local Southern Nevada residents will really enjoy. Having access to an abundant supply of leafy greens, herbs, strawberries, peppers and tomatoes is something to get excited about, especially when they are grown in your neighborhood.”
The farm will provide direct access to local consumers, the freshest, most purely grown produce they can find. The owners are committed to providing meaningful jobs to veterans and disadvantaged young adults from the community. “When we discussed how important this farm is for the local community in the area of reaching out to at-risk young people, we knew they have a great vision for this farm,” said Martin.
According to Martin, “We are putting in place what will be the nations’ premiere brand of indoor farm that can operate 12 months out of the year, provide outstanding investment returns without peer, and make the strongest impact on easily accessible, locally grown food across North America.”
An indoor agriculture R&D and manufacturer, Indoor Farms of America has a showroom with demonstration farms operating in Las Vegas and in multiple locations in Canada, and in South Africa, where their vertical aeroponic equipment is on display.