In a significant move for UK agriculture, Tesco has launched an extensive farmer data programme and is advocating for a national baselining framework. This initiative, aimed initially at 360 beef and lamb farmers, seeks to standardize the collection of soil, water, and nature data to build farm resilience and strengthen the national food system. The call to action is backed by compelling new research that quantifies the challenges and ambitions of modern farmers, highlighting a critical disconnect between the desire for sustainability and the practical tools to achieve it.
The research, which canvassed hundreds of UK farmers, reveals a sector poised for change but hindered by systemic obstacles. A overwhelming 91% of farmers want more government support for resilience, and 68% are actively looking to make their farms more environmentally friendly. However, a staggering 96% cite inconsistent environmental standards and data reporting as the primary barrier to progress. Furthermore, 73% report difficulties in implementing vital innovations that would improve efficiency and sustainability. These figures paint a clear picture: the problem is not a lack of will, but a lack of a unified, streamlined system.
The Data on Data: Why Baselining is a Global Imperative
Tesco’s focus on establishing a “national baselining framework” addresses a challenge recognized globally. A 2023 report by the World Economic Forum identified agricultural data standardization as a key enabler for transitioning to sustainable food systems. Without common metrics, it is impossible to accurately track progress, compare practices, or scale up what works. Furthermore, soil health, a concern for 64% of farmers in the Tesco survey, is increasingly seen as a fundamental asset. The FAO’s 2022 report on “Soil Nutrition” emphasizes that baseline soil carbon measurements are the first step in managing soil for both productivity and carbon sequestration, a practice that can open doors to new revenue streams like carbon credits.
Tesco’s programme, delivered with the Soil Association Exchange, moves beyond mere data collection by providing tailored advice to farmers. This approach aligns with the growing understanding that data alone is not power; actionable insight is. By helping farmers understand their baseline, they can make more informed decisions on input use, water management, and biodiversity enhancement, directly addressing the efficiency and cost-saving concerns that the survey also highlights.
The initiative by Tesco signals a pivotal moment where a major supply chain actor is not just demanding sustainability but actively investing in the infrastructure to achieve it. The survey data makes it unequivocal: farmers are willing partners but are crippled by a “patchwork” of standards. A national framework for data baselining is no longer a theoretical exercise; it is a practical necessity to reduce the administrative burden on farmers, measure industry-wide progress, and de-risk the adoption of innovative practices. For agronomists and agricultural engineers, this shift towards standardized data presents new opportunities for advisory services and technology development. For farmers and farm owners, it promises a path to greater resilience, where decisions are driven by robust, farm-specific data, ultimately safeguarding both their livelihoods and the nation’s food security.





























